'I-Netflix yemfundo' yokuxhobisa abantu abadala

"INetflix yeebhomu zabantwana". Le yindlela echazwa ngayo eVilma, iqonga laseSpain elicebisa ukugcina, ukufundisa nokuqesha abantu abadala ngoluntu 'lwe-intanethi'. Esi sizukulwana, esibandakanya abantu abaphakathi kwe-55 kunye ne-75 yeminyaka ubudala, 'ithagethi' kaVilma, idibanisa 'edtech' ebonelela ngezifundo ezahlukeneyo zokuphila ukufundisa abafundi babo ukusuka kwindlela egcinwa ngayo efini kunye nendlela yokunxibelelana kwezentlalo, ukuya kwi-Meditera cuisine. okanye uqeqesho olunje ngepilates, iyoga okanye izumba.

Iiklasi ziphila ukuze abantu bathathe inxaxheba kuzo zonke iiseshini, babuze ootitshala, bafake isandla kwaye bavelise ingxoxo ", wachaza i-CEO kunye nomseki wenkampani, uJon Balzategui. Iiseshoni zidla ngokuba yiyure enye ubude kwaye ziqhuba ukusuka ngo-9 kusasa ukuya kweyesi-9 ebusuku phantse ngokuqhubekayo.

“Akufuneki ube nexhala ukuba awukwazi ukuzimasa, kuba zonke iiseshini zibhalisiwe kwaye zinokufikelelwa kwi-'à la carte'", kuchaza u-Balzategui.

"Sikuluntu apho abantu abadala bangabonakali, kwaye injongo yethu kukuxhobisa abantu abadala ngokupheleleyo, ukufumanisa izinto ezintsha, ukuthatha izinto ezintsha zokuzilibazisa, ukusebenza ngokomzimba nangokwengqondo kwaye badibanise nabanye abantu abadala, kunye nabantu abaya kubafuna. babe nomdla ofanayo ", wachaza uBalzategui malunga neentsika zeVilma, inkampani awayibhidanisa noAndreu Texido.

Aba somashishini ababoni kubemi abadala abafumana kunzima ukusebenzisa ubuchwepheshe. "Ndicinga ukuba zininzi izisombululo zedijithali ezijolise kwicandelo elincinci, kodwa hayi 'ezomntwana okhulayo'. Kwaye eli candelo liya lifakwa kwidijithali ”, uthelekisa iBalzategui.

Iiseshoni zoqeqesho ziqale ngoSeptemba. Siqale ngeeklasi ezimbalwa, kwaye ngokuthe ngcembe siye sandisa isibonelelo. NgoDisemba sibe neeklasi zeveki ezingama-40 kwaye ngoku zingaphezulu kwama-80. Umbono kukwandisa unikezelo ngeveki ngeveki”, uthelekisa umlawuli olawulayo we-'edtech'. Ngokuphathelele impendulo, baqinisekisa ukuba kube kuhle kubasebenzisi: "Bathanda ngokwenene umxholo esinawo", kwaye iqonga lifikelele kwi-20.000 yokubhuka kweeseshoni.

gxuma kumazwe aphesheya

Inkampani inemodeli yokubhalisa: i-euro ye-20 ngenyanga, abasebenzisi banokufikelela okungenamkhawulo kuzo zonke iiklasi. Ngoku balungiselela ukutsibela kumanyano lwamazwe ngamazwe. Isithembiso sabo sisafumaneka ngeSpanish kuphela, kodwa ngaphambi kokuphela kuka-2023 baceba ukuhlala kwenye imarike ngolunye ulwimi. Ngesi sizathu, basandula ukuvula umjikelo wenkxaso-mali wesigidi seeyuro. Nangona, u-Balzategui uqinisekisa, uceba ukuhlaziya ixabiso ngenxa yezinga lenzala abayifumene kwiimali.