Zvikamu makumi mana nezvishanu kubva muzana zvevanhu vekuSpain vanoti vanoshamisika kuona mukadzi achitungamira chinzvimbo chepamusoro. Vanenge 45% veSpain vakafunga kuti chokwadi chekuti munhu anoongorora cheki yavo mukadzi ndicho chinhu chinotaridza pakusarudza chepamusoro, uye kunyange 15% vanosimbisa kuti ndicho chikonzero chekuchinja nzvimbo yavo. Iyi yemagariro mamiriro, pasina kupokana, chimwe chezvipingamupinyi zvevakadzi pavanopinda mukudzidziswa kwehunyanzvi muchikamu ichi.
Idzi ndidzo mhedziso huru dzechidzidzo che #EllasConducen, chirongwa chakaunzwa neMidas chine chinangwa chekuonesa basa revakadzi munharaunda yemotokari. Sezvineiwo, gore rino chakanangana nekufukunura zvipingaidzo zvatinosangana nazvo senyanzvi nedonzvo rekusimudzira kudyidzana kwevanhukadzi munzvimbo yebasa apo pachine humbowo hwekuti pachine mukana wekufambira mberi.
Vanotyaira PF
“Nheyo yemaonero evanhukadzi chinhu chinodiwa nepakati pemitemo yese yeruzhinji. Chinhu chakakosha chinotipa mvumo yekufambira mberi senharaunda, tichizadzisa chinangwa chekuwana kuenzana pakati pevarume nevakadzi, tichitarisana nematambudziko akasiyana anofambisa shanduko munharaunda, "akadaro Monserrat Pérez, mutevedzeri wemutungamiri weDGT Road Training.
“Sevatyairi tinowanzoratidza zviratidzo zviri nani zvekutyorwa kwendege, tinongwarira nekuremekedza mitemo nevamwe vanoshandisa migwagwa. MuSpain tine census yevatyairi vanopfuura mamiriyoni makumi maviri nenomwe, avo 27% vari vakadzi. Huwandu huri kuwedzera zvishoma nezvishoma ndehwekuti muna 43 kumiririrwa kwevakadzi kwaive ne1990% yehuwandu. Pasina kupokana, tafambira mberi zvakanyanya, asi tichine matambudziko akamirira, "Pérez anopedzisa.
Saizvozvo, 8,2% yevaSpanish vanotenda kuti vakadzi vanogona chete kuita mabasa ekutonga muchikamu chemotokari. Zvikonzero zvikuru zvinotadzisa kumiririrwa kwevakadzi vakawanda muchikamu ichi kutenda kuti havanyatsokodzeri (45,1%), kutya kubvunzwa kana kuserwa (17,85%) nekuda kwekuzvipira kune "chimwe chinhu chevarume" uye tekinoroji yegirazi (12,85) %) inodzivirira nzvimbo yekutamba munzvimbo yevarume.
“Kuzviwanira nzvimbo munyika yezvemudhudhudhu kwange kusiri nyore, sezvo kubva kare waive mutambo wevarume vakawanda. Nekuda kwebasa, kushanda nesimba uye kutsungirira kwemakore akawanda, ndakava nemukana wekusvika mumakwikwi epasi rose uye, pamusoro pezvose, kuva shasha yenyika. Kuhwina makwikwi epasi rose chaive chinhu chakakosha pabasa rangu remitambo, uyezve, zvakaratidza shanduko mukati memutambo uyu, sezvo, kusvika parizvino, hapana mukadzi akange azviwana. Kuputsa zvipingamupinyi mukati memitambo kunobatsirawo kuzvibvisa mukati menzanga. Nechikonzero ichi, kuramba ndiri mumiriri we #EllasConducen kunoita kuti ndifare zvikuru sezvo ndichitenda kuti isu tinodzivirira uye tinoshanda netsika dzakafanana, nekuzvipira kuzadzisa nzanga isina clichés kana stereotypes iyo pigeonhole vanhu mune rimwe basa nekuda kwavo. murume," Ana Carrasco, Moto3 mutasvi.
Zvakare, chokwadi chekuti 83% yevaSpain vanotenda kuti kune kuzvidza kubatwa kwevakadzi munzvimbo yehunyanzvi muchikamu chemotokari zvakare inomira pachena. Pakati pemaitiro akajairika kunze kwekuzeza kwemukati (33,3%) kune midzi yechikamu muchimiro chechirume, kusakoshesa maonero uye kugona (19,4%), kusaremekedza chimiro chavo chemuviri (18,7%) kuita zvimwe zviitiko uye kunyange kushandisa kushoma kwehunyanzvi. mutauro (11,9%) vachifungidzira kuti havana ruzivo munyaya iyi nekuda kwekuva munhukadzi.
“Kusiyaniswa kwevanhurume nevanhukadzi mumabasa kuri kuramba kuri chimwe chekurasikirwa kukuru kwenharaunda yedu, zvikuru mune mamwe matunhu ayo agara aine chekuita nevanhurume. Izvi zvinoratidzwa nedata kubva mukudzidza kwedu, izvo zvinoratidza kuti tichiri kufanira kuramba tichikurudzira shanduko yemagariro munharaunda yedu nekuda kwekuzivikanwa kukuru uye kumiririrwa munzvimbo yebasa, "akadaro Jocelyne Bravo, Client & Digital Marketing Manager, kutaura kwake muMidas Spain.
“KuMidas tinoshandira kusimudzira mashandiro eindasitiri yemotokari pasina rusaruro. Nechikonzero ichi, tarisiro yechidzidzo chedu chechitatu #EllasConducen inotarisa kushambadza chiono chenharaunda chebasa revakadzi muindasitiri yemotokari, kubvisa zvipingaidzo zvinodzivirira kuvepo kwevakadzi muchikamu chedu, "anowedzera.
Imwe data inobvisika ndeyekuti 1 chete muvarume gumi vakaongororwa vanofunga kuti basa rehunyanzvi revakadzi mukati meindasitiri yemotokari rinongogumira kumabasa epamusoro uye ekutonga. Inenge yasara muzana iyo inorerutsa mweya mukutarisana nepedyo paradigm shanduko. "Nekuda kwekuonekwa kwakabatana uye basa rekuzivisa revarume nevakadzi, zvipingaidzo zvechikadzi mukati mechikamu chemotokari zvave kutanga kuzununguka. Kubva kuMidas, kuparara kwemubatanidzwa wechirume wekufambiswa kwechivanhu ndeyekuda indasitiri yakatendeseka nekwaniso uye nehunyanzvi hwevashandi vayo pasina mutsauko wekuti murume nemukadzi, "anodaro Bravo.
