Umkhakha wezobuchwepheshe bezemfundo, owaziwa nge-'edtech', ubhekene nesikhashana sokusebenza kahle. Ukufika kwe-Covid kubangele ukuguquka kwengqondo futhi kwembula amandla aphelele emboni eqalayo kuze kube manje. Ngo-2020 lo mkhakha wasungulwa, ngokutshalwa kwezimali komhlaba wonke okwanyamalala ngamadola ayizigidi ezingu-16.000, okungaphezu kokuphindwe kabili kwangonyaka odlule (izigidi ezingu-7.000), ngokusho kwedatha etholwe yinkampani yezobunhloli yezemfundo i-Holon IQ. Ukwenyuka kwamazinga kuhlanganiswa nonyaka odlule, kwafinyelela ezigidini ezingu-20.000 kanye noxhaso lwezimali kanye nokwenyuka kwamanani ezilinganiso kuzo zonke izigaba: zasenkulisa, imfundo eyimpoqo, imfundo ephakeme, ukufunda impilo yonke, nokuqeqeshwa kwezamabhizinisi.
ISpain ayihlukile kulo mkhuhlane.
Eminyakeni yakamuva, iziqalo eziningi emkhakheni we-'edtech' ziye zavela futhi zachuma. Abanye abafana no-Lingokids, Odilo kanye no-Innovamat bazithole bengabaholi bomhlaba. Izwe lethu linesici sokuncintisana esikhangayo: ulimi lweSpanishi, isango eliya emakethe enkulukazi yaseLatin America. Lokhu kwenze iSpain yagxila kakhulu kwabaqalayo base-Europe ukuze baqinise izinqubo zabo zokwandisa amazwe ngamazwe. “ISpanishi siwusizo olukhulu, wonke umuntu uyayazi. Baningi abakhuluma iSpanishi bomdabu kunesiNgisi futhi ngenxa yokuthi siyaqaphela ukuthi lokhu kunomthelela emnothweni,” kusho uJosé Miguel Herrero, umsunguli weBig Sur Ventures, umsunguli we-venture capital.
Ama-Unicorns eSpain
I-GoStudent yokuqala yase-Austrian ingeyokuqala futhi okwamanje i-unicorn yase-Europe emkhakheni we-'edtech'. Yasungulwa ngo-2016, isanda kugubha unyaka wayo wokuqala eSpain lapho ifundisa khona izikhathi ezingu-200.000 ngenyanga. “Ngemuva kokuqala e-Austria, Germany naseSwitzerland, sabheja eFrance naseSpain. Ezingeni lamasu, imakethe yaseSpain ibalulekile. Siwela i-Atlantic futhi samukela izimakethe ezinkulu zaseLatin America njengeChile, Mexico, Colombia neBrazil. Siphinde sise-US naseCanada ”, kuchaza uJuan Manuel Rodríguez Jurado, umphathi wezwe weGoStudent eSpain.
Kuyinkundla yamakilasi azimele futhi “iSpain iyizwe elinesidingo esikhulu kakhulu. Imindeni engu-48% iyavuma ukuthi isebenzise lolu hlobo lwekilasi futhi emacaleni angama-70%, izikhathi ezimbalwa ngesonto”. URodríguez ukhumbula ukuthi imfundo yezingane zethu iza kuqala futhi “yilapho abazali ekugcineni bonga khona okuncane kakhulu, ngisho nangezikhathi zobunzima. Sinombono ngekusasa lemfundo,” eveza. Inhloso manje ukuqinisa ibhizinisi eSpain nokuqhubeka nokwakha inethiwekhi enkulu yabafundisi nabafundi ezweni. Kepha bafuna nokuzakhela kwezinye izimakethe zaseYurophu naseLatin America futhi bangene nasezifundeni ezifana ne-Middle East noma i-Asia-Pacific.
Ukuqala sekufinyelele esilinganisweni sama-euro ayizigidi ezi-3.000 ngemuva kokukhulisa izigidi ezingama-300 emzuliswaneni wokuxhasa ngezimali ngoJanuwari odlule. Ngaphezu kokukhula kwayo kwemvelo, iphinde ibe nesu le-M&A. Phakathi kwezinto ezisanda kuzithenga yilezo zeqembu laseSpain iTus Media. “Sinezinye izinto ezihleliwe zokuthengwa ezisisiza ukuthi sandise ububanzi bezinsizakalo. Kungumkhakha othokozisayo ozoqhubeka nokukhula ngokugcwele”, kuvuma uRodríguez.
I-GoStudent alumni enyantisayo izohlangana phakathi kweminyaka eyi-13 ne-17. Amakilasi ezibalo ezizimele yiwona acelwa kakhulu eSpain, njengasemhlabeni wonke.
Esinye isibonelo sokufika kwe-European 'edtech' eSpain inkundla yeVideocation. Wazalelwa eNorway ekupheleni kuka-2019 futhi esikhathini esingaphansi kweminyaka emibili wayesevele efikile eSpain. Eqinisweni, Izwe Elisha liyisitobhi sokuqala ohlelweni lwayo lokusebenzisana kwamanye amazwe. Kungani lelisu? Ngakolunye uhlangothi, "ikuvumela ukuthi uhlanganise, ngaphezu kwemakethe yaseSpain, eLatin America", kanti ngakolunye, "abasunguli kanye nabanye abasebenzi base beyazi imakethe ngoba bavela eSchibsted, inkampani yaseNorway eyathenga i-Infojobs ", kusho uJaume Gurt, umphathi wezwe weVideocation. Ngamanye amazwi, eqinisweni lokuba imakethe ebalulekile kuhlelo, elikhulu futhi elinamandla amaningi, izixhumanisi noxhumana nabo abasungulwe ngaphambilini eSpain bangeziwe, okwenza kube lula ukuqala.
Iphrojekthi ivele engxoxweni phakathi kwabantu abambalwa: uchwepheshe wokufunda, omunye ku-inthanethi kanye nowesithathu ekukhiqizeni okulalelwayo nokubonwayo. Ukuze kuhlaziywe izidingo zomhlaba, kwavela umqondo wokwakha inkundla enganikeza inkampani ithuba lokuqalisa uhlelo lokuqeqeshwa oluqhubekayo lwekhwalithi ephezulu ngokusebenzisa ochwepheshe bakazwelonke kanye nokuqashelwa okuhlonishwayo ezindaweni ezahlukene zolwazi. . Isebenza ngemodeli yokubhalisa.
ukukhula
E-Norway sebevele baqinisekisa imodeli yabo yebhizinisi, lapho bekhula phakathi kuka-15 no-20% ngenyanga. ESpain, esikhathini esingaphansi kwenyanga edlule bamemezele ukuvalwa komjikelezo wezimali wama-euro ayizigidi ezimbili okuhloswe ngawo ukusheshisa ukukhula kwabo ezweni nokusebenzisa amandla olimi lweSpanishi. “Okuqukethwe esikuthuthukisayo eSpain kuwusizo eLatin America, lapho sesivele sethule khona iziphakamiso ezimbili ezibalulekile. Ukusuka lapho sifuna ukugxumela emakethe yaseMelika ekhuluma iSpanishi”, kuqhuba uGurt.
Ngonyaka odlule baqala ukulungiselela izifundo zokubamba futhi izifundo zokuqala zathuthukiswa ukuze zikhiqize ngo-Okthoba. “Sikulethe ukufunda eNorway futhi siyayithuthukisa. Izifundo ngokwazo ziyefana, kodwa sithuthukisa izinqubo, sizenza zisebenze kahle kakhulu”, kucacisa umphathi wezwe.
isandulela nje
"Sisekuqaleni kwalo mbhikisho," kuchaza uJosé Miguel Herrero, umsunguli weBig Sur Ventures, isikhwama semali eyibhizinisi, mayelana nokukhula kwe-'edtech'. Iphinde iveze amanye amathrendi ama-macro athanda lesi simo. Omunye wabo, "isidingo sokuqeqeshwa siyaqhubeka lapho amathuluzi e-telematic azobaluleke kakhulu". Kukhona futhi "isidingo sokugcwalisa ukuqeqeshwa" futhi ikakhulukazi eSpain, "ngokuwohloka kwesistimu yezemfundo, ukuhambisana okungatholakala nge-inthanethi kuzofunwa," esho. Kulo mkhakha, i-Big Sur isibe ngomunye wezihlabani zezwe zomkhakha: I-Lingokids, isicelo sezingane eziphakathi kweminyaka emi-2 nengu-8 ubudala ukuze zifunde isiNgisi futhi zijabule.
