Yintoni 'ubuhle'? Isikhokelo esisebenzayo sokumamela isimbo sangoku athetha ngaso wonke umntu

Isondo kunye neSixeko, iBridgertons kunye noEmily eParis zifana ngantoni? Zonke zizaliswe sisimbo 'sobuhle'. Igama eliqale ukuviwa ekupheleni kuka-2021 kwaye liye lahamba 'kwi-crescendo' ukusukela ngoko. Indlela yangoku yesimbo abathi abaninzi bayihlele njengesiqhelo kodwa eneneni iya phambili kakhulu. Njengoko inani layo libonisa, eli gama libhekisela kubuhle, kubuhle, kuyo yonke into ekhuthaza incasa entle nebangela ukuba indawo ibonakale. Ingqikelelo eza kunye nemisinga 'embi' esele inefashoni mva nje kwaye ityhila umzuzu wokutshintsha rhoqo esikuyo.

Ngamanye amazwi, 'ubuhle' ababhekisa kubo 'bunesimo sengqondo' esithile, indlela yokuphila ngokusebenzisa i-cinema, uncwadi, umculo… Kukwakho ukuhombisa, ifashoni kunye ne-Instagram feed. Ngamanye amazwi, kuya kuba yinto efana nokubona ubomi kwimibala ye-rose kunye nokwenza izinto ngokusebenzisa iinkcukacha ezincinci. Kulabo abangayi kugqiba ukuyibona, umzekelo oqingqiweyo uya kuba ziibhodi zeebhedi ezinezibane ze-LED ezidibeneyo, iintyatyambo zeentyatyambo, iinoveli zothando, umculo we-pop, i-pastel eye shadows, amaza ezinwele, i-braids ... Ngokuqinisekileyo, i-brushstrokes. oko kuya kudlulisela i-Sweet yokuGqiba kunye nokuhambelana kunye nokwamkela kuyo yonke into esetyenziswa kuyo.

Kwaye ngokubhekisele kwifashoni, ikwakhona ngokunyuka kwamandla. Iiskirts, ii-sweatshirts ze-2023s, i-crop top, i-jean yemilenze ebanzi, i-embroidery, iiperile ... Akukho mathandabuzo ukuba iya kuba yenye yezona zinto zibukeleyo kwiinyanga ezizayo. Oku kwaqikelelwa kwangaphambili nguPinterest, owathi kwingxelo yakhe yonyaka iPinterest Predicts, waqikelela ukuba ifashoni iya kufikelela kuzo zonke iintlobo 'zobuhle' ngo-95. Iihempe ze-flounces ezingama-65% kunye nemikhono ye-tulle engama-XNUMX%.

Ngoku, yintoni amandla ayo kwimbono yeengcali? Umbhali wesitayile uJesús Reyes, umkhuseli ongenazintloni wale ndlela yokuphila, ucacile ngayo. “Phakathi kwamandla esiwafumana kulo mkhwa, awona abalaseleyo, ngaphandle kwamathandabuzo, kukuhlaziyeka kwawo, ukuhlaziyeka kwawo kunye nokuba inxulunyaniswa neenethiwekhi zokuncokola kuba inokukhokelela kwindlela yokuphila, ngaphaya kwefashoni nesimbo. Yindlela yokuba ngenxa yokuba iye yangoku kakhulu, kodwa eneneni itsalwa kubuhle obuncinci beminyaka yoo-2000s, ewe... yavela kunye nenethiwekhi yoluntu kwaye, kwakhona, ichatshazelwa kakhulu liza elinamandla leendlela ezitsala indlela yokuphila yaseKorea. UMzantsi,” ucacise watsho.

yongeza ukuba ayifanelekanga kubo bonke ubudala okanye kubo bonke abaphulaphuli. "Ungasoloko unika isinxibo isinxibo se-punk-aesthetic, nokuba yeyiphi na isimbo sakho, kodwa ulumkele amaxesha okanye iimeko: ewe esitratweni, ewe ngeentsuku, ewe, kumagumbi okufundela, ezikolweni nakwiiyunivesithi, ewe nabahlobo. emsebenzini, hayi kwiindawo ezisesikweni, hayi nasebukhweni…”.

Nokuba yifashoni edlulayo okanye ibambelele, uReyes wakhetha ukuba, njengoninzi lweentshukumo zesitayile, iya kuba nkulu kangangexesha elithile. "Ngaphezu koko, ndiyafuna ukuthi xa 'i-aesthetics' itshabalala, ingcamango echasene ngokupheleleyo iya kuba yifashoni."

Ngamafutshane, 'i-aesthetics' iza kuhlala, kodwa njengayo yonke into ebomini, kufuneka wazi indlela yokuyiqhelanisa nesitayile somntu ngamnye, umxholo kunye nomzuzu.